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They’ve created a new collabo you see above – super limited – edition Need for Speed The Run Top X shoe, and 50 pairs will go on sale TODAY October 10 .
The first ten consumers to purchase a pair will get a ticket to the exclusive kick-off event at the store on October 12*. Headlined by DJ Neil Armstrong and Kids These Days, guests will also be able to get an early taste of Need for Speed The Run, playing as Jack Rourke in the race to be first to New York, equipped with the classic adidas Superstars.
Developed by Black Box, an EA Studio, Need for Speed The Run will be available November 15, 2011 in North America and November 17, 2011 in Europe for the Xbox 360® videogame and entertainment system, PlayStation®3 computer entertainment system, PC, Wii™ and Nintendo 3DS™. For more information on Need for Speed, visit http://www.needforspeed.com or become a fan on Facebook at http://www.facebook.com/needforspeed and follow us on Twitter http://www.twitter.com/needforspeed.